Qualitative
We offer the following services: Preparation of research materials, Recruitment of respondents, Moderation, Simultaneous translation, Transcription, Analysis & Reporting & Presentation.
Methods:
FOCUS GROUPS
Investigating the perceptions, attitudes, views, and opinions of a collaborating group of people towards a product, service or concept.
IN-DEPTH INTERVIEWS
Comprehensive qualitative interviews with target groups using open-ended questions to explore perceptions.
ONLINE BULLETIN BOARDS
To use private online environment to collect information using participants’ ideas, and opinions.
ETHNOGRAPHY
Detect and/or interact with target groups in their real-life environment.
Quantitative
Our quantitative capabilities span all modern methods. We are one of the few companies that can offer straight online approach in our region. We have our own panels to recruit respondents from. We script and host surveys.
Methods:
CATI/CAPI/CAWI
Computer Supported Telephonic Interviewing, Computer-assisted personal interviewing and Computer Supported Web Interviewing.
ONLINE SURVEYS
Collecting data from the target groups using questionnaire worldwide via web.
MYSTERY SHOPPING
Gendering participants’ feedback intentions assessing customer experience and satisfaction.
PAPI
Collecting data from target groups using paper and pencil.
USABILITY TESTING
Letting the participants to evaluate a product by testing it.